The ops team behind solo service agencies.
You didn't start a business to run admin. We handle the inbox, scheduling, outreach, and systems. You focus on client work.
Founding rate
2 spots- $397/mo for the first 3 months, $497/mo after
- Onboarding fee waived
20
hours of pooled specialist time per month
You know the drill.
An inbox that grows faster than you can clear it. A calendar juggling three time zones and half a dozen tools. LinkedIn outreach you meant to start six months ago. A Notion workspace that's half built and half abandoned. Launches that eat your weekends.
This is the stuff a team should be doing. You don't have a team yet.
The whole ops stack, running in the background.
Inbox
Triaged, drafted, replied to. You see only what needs you.
Calendar
Coordinated across you, clients, and prospects. No more email tennis.
Outreach
LinkedIn running daily. Warm handoffs into your calendar. Email outreach available as an add-on.
Systems
Notion workspace kept clean, workflows documented, SOPs live.
Prep
Briefing docs for every call. Research done before you sit down.
Weekly Loom
What shipped, what's next, what needs your input. Fridays.
How Runwell runs.
Week 1
Setup
Discovery call. Tool access and audit. Backlog cleared. SOPs drafted for your top three recurring workflows.
Week 2 onward
Live ops
Your inbox, calendar, outreach, and systems run in the background. Async by default. One 30-minute sync a week. Weekly Loom update.
Month 3
Review
We audit what we built. Tighten what’s working. Drop what isn’t. Founding clients: written testimonial and a 30-minute case study interview.
Fit check.
Runwell fits you if
- You run a solo service agency doing $100k-$500k a year
- You’re a coach, consultant, freelance strategist, or 1-2 person shop
- You lose 10+ hours a week to ops and it’s costing you client work
- You want a team, not another VA hire to manage
Runwell isn't for you if
- You run a specialized or regulated practice (law, medicine, accounting, financial advice, real estate)
- You’re a fractional executive
- Your team is 5+ people
- You need 30+ hours a week of ops work
- You want to manage the operator daily
One offer.
The Operator Retainer
$497/mo
20 hours of pooled specialist time per month
Included
- Inbox, calendar, LinkedIn, Notion, prep, weekly Loom (details above)
Add-ons
- Cold email outreach: +$500/mo
- Launch coordination: +$500 per launch
- Notion workspace build from scratch: $500 one-time
Terms
- $500 one-time onboarding fee (waived for founding clients)
- 3-month minimum start, month-to-month after
- Cancel with 30 days notice
Founding rate
2 spots- $397/mo for the first 3 months, $497/mo after
- Onboarding fee waived
- Written testimonial at month 2, 30-min case study interview at month 3
- Price locks at $497 for as long as you stay

Runwell is run by Paul.
I'm Paul Reyes. Notion consultant, ops builder, and former VP of Technology. I've spent the last five years running ops for solo operators and small teams, across more than 100 done-for-you engagements.
Runwell is the packaged version of what I've been doing behind the scenes for years. Small team, hand-picked. I do the strategy and quality control. My operators do the execution.
Based in the Philippines. Coverage 5 days a week, Manila hours, with clear response windows.
Questions.
Why not just hire a VA?
A VA is one person good at two things and mediocre at five. You also manage them, train them, cover their sick days, and QA their work. Runwell is a small team of specialists (outreach, admin, systems, research) with Paul on strategy and QA. Same money bracket, more coverage, no HR.
How responsive are you?
4 business hours during Manila working hours for new asks. Same day for urgent. Coverage 5 days a week.
What if 20 hours a month isn't enough?
The next tier up covers 40 hours a month at $997. We can upgrade you at any point without penalty. Most clients start on the base tier for the first 60 days.
What if I need to cancel?
30 days notice, no penalty after the 3-month minimum. Onboarding fee is non-refundable if you cancel in month 1.
Who owns the SOPs and systems you build for me?
You do. If you cancel, everything we built stays yours. We don't hold your workflows hostage.
Do you do copywriting, video, dev, or ads?
No. We refer out to trusted partners for those. Runwell is ops.
Two spots. Then we close founding.
$397/mo for the first three months. Written testimonial at month 2, 30-minute case study interview at month 3. After that, price locks at $497/mo for as long as you stay.
Prefer email? Write to paul@runwell-ops.com.